Month: October 2023

Volume 1 | Issue 01 | Jan -June 2023

THE INFLUENCE OF ELECTRONIC MARKETING COMMUNICATIONS ON THE CUSTOMER’S DECISION-MAKING PROCESS FOR PURCHASE. MR. RAVI KANT VAJPAIResearch Scholar, Glocal University, Saharanpur, (U.P.) Dr. Anand KumarAssistant Professor, Glocal School of Business & Commerce, Glocal University, Saharanpur, (U.P.)