Volume 1 | Issue 01 | Jan -June 2023
ETHNOCENTRIC INFLUENCES ON FMCG PURCHASE PREFERENCES IN EMERGING ECONOMIES: A BIBLIOMETRIC ANALYSIS1 Sapna, 2Dr. Anil Kanwa (Professor)1Research Scholar, 2Supervisor1-2 Department of Commerce, Faculty of Management & Commerce, Baba Mast Nath University, Asthal Bohar, Rohtak, Haryana, India
Volume 1 | Issue 01 | July -Dec 2023
UNVEILING CONSUMER AWARENESS: THE INFLUENCE OF BRAND ORIGIN ON PURCHASE DECISIONS IN THE FMCG SECTOR1 Sapna, 2Dr. Anil Kanwa (Professor)1Research Scholar, 2Supervisor1-2 Department of Commerce, Faculty of Management & Commerce, Baba Mast Nath University, Asthal Bohar, Rohtak, Haryana, India
Volume 2 | Issue 01 | Jan -June 2023
THE SIGNIFICANCE OF THE INDIAN DIASPORA IN THE DEVELOPMENT OF ENGLISH LITERATURE Dr. Anuradha Blanch Wilson Assistant Professor, Mewar Law Institute, Ghaziabad
Volume 1 | Issue 01 | July -Dec 2023
THE INTERSECTION OF REALISM & FANTASY IN THE WORKS R.K. NARAYANDr. Anuradha Blanch WilsonAssistant Professor, Mewar Law Institute, Ghaziabad
Volume 2 | Issue 01 | Jan -June 2023
ADOPTION OF E-COMMERCE IN INDIAN PHARMACEUTICAL MEDIUM ENTERPRISES 1Rajneesh Negi, 2Dr. Daryab Singh1Research Scholar, 2Supervisor1-2 Department of Management, Malwanchal University, Indore (MP)
Volume 1 | Issue 01 | July -Dec 2023
IMPACT OF E-COMMERCE ON INDIAN PHARMACEUTICAL MEDIUM ENTERPRISES 1Rajneesh Negi, 2Dr. Daryab Singh1Research Scholar, 2Supervisor1-2 Department of Management, Malwanchal University, Indore (MP)